Video Clip - Clip Culture

Clip Culture

The widespread popularity of video clips, with the aid of new distribution channels, has evolved into 'clip culture'. It is compared to 'lean-back' experience of seeing traditional movies, refers to the Internet activity of sharing and viewing a short video, mostly less than 15 minutes. The culture began with the development of broadband Internet service, and has seen a boom since 2005 when websites for uploading clips emerged on the market, including Shockinghumor, YouTube, Google Video, MSN Video and Yahoo! Video.

Such video clips often show moments of significance, humour, oddity, or prodigy performance. Sources for video clips include news, movies, music video and amateur video shot. In addition to clips recorded by high-quality camcorders, it has become more common to produce clips with digital cameras, webcams, and mobile phones.

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