Victor Lebow

Victor Lebow was a 20th-century economist and retail analyst, perhaps best known for his quotation regarding the formulation of American consumer capitalism found in his paper "Price Competition in 1955" (Journal of Retailing, Spring 1955). Modern authors disagree as to whether Lebow was encouraging and prescribing conspicuous consumption or grimly acknowledging and critiquing its prevalence among American consumers.

Read more about Victor Lebow:  Biography, Price Competition in 1955, See Also

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