Venus Swimwear
In 1984, Daryle Scott created Venus Body Wear, selling ladies' leotards and exercise apparel via full-page ads in Cosmopolitan and other national magazines. A year later, the company expanded to include women’s swimwear and became known as Venus Swimwear. In 1999, Venus acquired WinterSilks, a large importer of silk fashions. In 2000, reflecting the expanded offerings, the company name changed to Venus. In November 2006, Venus, Venus Manufacturing, and WinterSilks, were acquired 80% by Golden Gate Capital, under their Catalog Holdings Group. The three companies fell under a new, united company name, Venus Holdings, LLC. In 2009, Venus Holdings was acquired by the German catalog company Bon Prix, a subsidiary of Otto.
Read more about Venus Swimwear: Sponsorships, Past Venus Models
Famous quotes containing the word venus:
“In the drawing room [of the Queen’s palace] hung a Venus and Cupid by Michaelangelo, in which, instead of a bit of drapery, the painter has placed Cupid’s foot between Venus’s thighs. Queen Caroline asked General Guise, an old connoisseur, if it was not a very fine piece? He replied “Madam, the painter was a fool, for he has placed the foot where the hand should be.””
—Horace Walpole (1717–1797)