Marketing
SouthPeak Games have teamed up with Peter Chung to produce a limited edition digital graphic novel based on the game. Chung is best known for his creation of the character of Æon Flux, as well as his work in The Animatrix. The novel was exclusively distributed to gamers who preordered the game from GameStop.
Violette's Dream was an interactive experience produced to promote Velvet Assassin. Created by Yomi Ayeni and produced by Expanding Universe, a UK based production company, the ARG mobilised thousands of participants on a real-life adventure as they searched for hidden treasure and gold bars. Using websites, forums, blogs, video, audio, mobile and telephone messaging, as well as performance and real-life events, the immersive and interactive story engaged players as they interacted with a variety of characters and organisations. One gold bar was found in a lock-up in Fredericksburg, Texas, the other at London Victoria station.
Read more about this topic: Velvet Assassin