Competition
The mall suffered several blows that stymied its potential. Shannon Tower, the office building that sits behind the mall, was the pilot of several similar office structures planned. The tower, according to Bull Realty, opened in 1978, two years before the mall. Woody Johnson, the leasing consultant for the property stated that the late developer, Scott Hudgins (who also developed the mall), wanted to build office complexes behind the mall. The demand for such never materialized and the parcels remained naturally wooded. The office developments were supposed to provide constant foot traffic for the mall.
In 1996, the Fayette Pavilion opened taking Linens N Things, Toys R Us and several other tenants away from the mall. The Fayette Pavilion was supposed to be another enclosed mall for the southern crescent but city and county zoning laws prohibited such. In 1998, Macy's closed their original location in the Davidson's building. Arbor Place Mall opened in 1999, pulling the Douglas County shoppers away from the mall and several other stores were lured away from the mall. In 2003, the Camp Creek Marketplace opened on Camp Creek and while some retailers had locations in both Camp Creek and Shannon Mall, the Shannon locations were closed by late 2004. The proposed mall in Newnan became Ashley Park, an open air shopping center that featured restaurants and retailers such as Belk and Dillard's. This development was always on the radar as a threat to Shannon since the 1990s as it was like other planned malls in the metro area. Ashley Park, by some experts took potential tenants who would have probably set up shop in Shannon Mall. Greenbriar Mall, the mall that Shannon was giving a run for its money, even lured tenants away from the area when the mall was dying.
Read more about this topic: Union Station (Shannon Mall)
Famous quotes containing the word competition:
“Such joint ownership creates a place where mothers can “father” and fathers can “mother.” It does not encourage mothers and fathers to compete with one another for “first- place parent.” Such competition is not especially good for marriage and furthermore drives kids nuts.”
—Kyle D. Pruett (20th century)
“Knowledge in the form of an informational commodity indispensable to productive power is already, and will continue to be, a major—perhaps the major—stake in the worldwide competition for power. It is conceivable that the nation-states will one day fight for control of information, just as they battled in the past for control over territory, and afterwards for control over access to and exploitation of raw materials and cheap labor.”
—Jean François Lyotard (b. 1924)
“The praise of ancient authors proceeds not from the reverence of the dead, but from the competition and mutual envy of the living.”
—Thomas Hobbes (1588–1679)