History
ABC Radio launched this format in late 1998 known as "Memories"; its slogan and second branding was "Unforgettable Favorites". Many American radio stations began using this feed, including ABC owned & operated KMEO (now WBAP-FM) in Flower Mound, Texas. 2003 through 2005 proved to be a decline of "Memories" as some stations switched formats.
In the Summer of 2006, "Unforgettable Favorites" was discontinued and then merged into the adult standards format "Timeless Classics" and used the new branding "Timeless Favorites" up until a year later when it rebranded itself as simply "Timeless"--about the same time Citadel Broadcasting took control of ABC Radio (Citadel Media since April 2009). "Timeless" ended February 15, 2010.
The station's satellite position is taken by The Christmas Channel, a seasonal channel. Unforgettable Favorites was, prior to the merger, switched over to Christmas music during the holiday season each year.
Read more about this topic: Unforgettable Favorites
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“For a transitory enchanted moment man must have held his breath in the presence of this continent, compelled into an aesthetic contemplation he neither understood nor desired, face to face for the last time in history with something commensurate to his capacity for wonder.”
—F. Scott Fitzgerald (1896–1940)