Dynamic Advertising
Rainbow Six: Vegas includes dynamic real world advertising on billboards and lighted posters in certain areas. Some dynamic advertising requires that the player be connected to the internet, although the single-player campaign displays advertisements to the player on billboards by default, particularly Axe bodyspray.
Read more about this topic: Tom Clancy's Rainbow Six: Vegas
Famous quotes containing the words dynamic and/or advertising:
“Imagination is always the fabric of social life and the dynamic of history. The influence of real needs and compulsions, of real interests and materials, is indirect because the crowd is never conscious of it.”
—Simone Weil (1909–1943)
“Remove advertising, disable a person or firm from preconising [proclaiming] its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.”
—J. Enoch Powell (b. 1912)