Ideological Balance
Ideological balance is achieved when a candidate chooses a running mate from a different ideological strain to provide more widespread appeal. For example, a liberal candidate might want to choose a moderate or even a conservative running mate rather than another liberal in order to appeal to a broader base of the electorate.
Ronald Reagan, a conservative, chose more moderate George H. W. Bush as his running mate in 1980. When liberal Democrat Michael Dukakis ran for president in 1988 he chose Lloyd Bentsen, a moderate, as his running mate. When perceived centrist Republican John McCain ran unsuccessfully for president in 2008, he chose Sarah Palin, a staunch conservative, as his running mate.
Read more about this topic: Ticket Balance
Famous quotes containing the words ideological and/or balance:
“Everything ideological possesses meaning: it represents, depicts, or stands for something lying outside itself. In other words, it is a sign. Without signs there is no ideology.”
—V.N. (Valintin Nikolaevic)
“Not in vain is Ireland pouring itself all over the earth. Divine Providence has a mission for her children to fulfill; though a mission unrecognized by political economists. There is ever a moral balance preserved in the universe, like the vibrations of the pendulum. The Irish, with their glowing hearts and reverent credulity, are needed in this cold age of intellect and skepticism.”
—Lydia M. Child (1802–1880)