Style
One uncommonly formal feature of the magazine's in-house style is the placement of diaeresis marks in words with repeating vowels—such as reëlected, preëminent and coöperate—in which the two vowel letters indicate separate vowel sounds. The magazine also continues to use a few spellings that are otherwise little used, such as "focusses", "venders", and "teen-ager".
The magazine does not put the titles of plays or books in italics but simply sets them off with quotation marks. When referring to other publications that include locations in their names, it uses italics only for the "non-location" portion of the name, such as the Los Angeles Times or the Chicago Tribune.
Formerly, when a word or phrase in quotation marks came at the end of a phrase or clause that ended with a semicolon, the semicolon would be put before the trailing quotation mark; now, however, the magazine follows the more commonly observed style and puts the semicolon after the second quotation mark.
The magazine also spells out the names of numbers, such as "twenty-five hundred" instead of "2,500", even for very large figures. It also spells out professional sports leagues with periods, e.g., N.B.A.
The New Yorker's signature display typeface, used for its nameplate and headlines and the masthead above The Talk of the Town section, is Irvin, named after its creator, the designer-illustrator Rea Irvin.
The body text of all articles in The New Yorker is set in Adobe Caslon.
Read more about this topic: The New Yorker
Famous quotes containing the word style:
“One who has given up any hope of winning a fight or has clearly lost it wants his style in fighting to be admired all the more.”
—Friedrich Nietzsche (1844–1900)
“A church that can never have done with excommunicating Christ while it exists! Away with your broad and flat churches, and your narrow and tall churches! Take a step forward, and invent a new style of out-houses. Invent a salt that will save you, and defend our nostrils.”
—Henry David Thoreau (1817–1862)
“New is a word for fools in towns who think
Style upon style in dress and thought at last
Must get somewhere.”
—Robert Frost (1874–1963)