Merchandise
A novelization of the movie was released in 1981, written by Gary McCarthy and published by Ballantine Books (ISBN 0345294386).
A line of action figures created by the toy company Gabriel in 1982 which included Buffalo Bill Cody, Butch Cavendish, George Custer, The Lone Ranger and Tonto. Also released by Gabriel were the horses Silver (The Lone Ranger's Horse), Scout (Tonto's Horse) and Smoke (Butch's Horse).
Read more about this topic: The Legend Of The Lone Ranger