The Gallup Poll is the division of Gallup that regularly conducts public opinion polls in more than 140 countries around the world. Gallup Polls are often referenced in the mass media as a reliable and objective audience measurement public opinion. Gallup Poll results, analyses, and videos are published daily on Gallup.com in the form of data-driven news. The poll loses about $10 million a year, but gives the company the visibility of a very well known brand.
Historically, the Gallup Poll has measured and tracked the public's attitudes concerning virtually every political, social, and economic issue of the day, including highly sensitive or controversial subjects. In 2005, Gallup began its World Poll, which continually surveys citizens in more than 140 countries, representing 95% of the world's adult population. General and regional-specific questions, developed in collaboration with the world's leading behavioral economists, are organized into powerful indexes and topic areas that correlate with real-world outcomes.
Read more about this topic: The Gallup Organization
Famous quotes containing the words gallup and/or poll:
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