Release and Reception
In early March, Godin launched a companion blog to The Dip titled "The Dip Blog," in which he released details about the book and gave illustrative examples. On his subsequent book tour, Godin agreed to come any place where people bought 2,500 copies of his book. Godin made stops in 15 cities, totaling 37,500 books. The Dip peaked at #5 on the New York Times Best Seller List and sold 100,000 copies in its first month of release.
The book was met with positive reviews, receiving profiles in USA Today, The Miami Herald, National Post, South China Morning Post, Brandweek, and Entrepreneur Magazine. Chris Anderson, author of The Long Tail, and Guy Kawasaki also endorsed the book.
Read more about this topic: The Dip
Famous quotes containing the words release and/or reception:
“An inquiry about the attitude towards the release of so-called political prisoners. I should be very sorry to see the United States holding anyone in confinement on account of any opinion that that person might hold. It is a fundamental tenet of our institutions that people have a right to believe what they want to believe and hold such opinions as they want to hold without having to answer to anyone for their private opinion.”
—Calvin Coolidge (1872–1933)
“He’s leaving Germany by special request of the Nazi government. First he sends a dispatch about Danzig and how 10,000 German tourists are pouring into the city every day with butterfly nets in their hands and submachine guns in their knapsacks. They warn him right then. What does he do next? Goes to a reception at von Ribbentropf’s and keeps yelling for gefilte fish!”
—Billy Wilder (b. 1906)