Media Coverage
The event is now a British national institution, and is televised live each year. As of the 2005 race, the BBC handed over broadcasting rights to ITV, after 66 years, but it returned to the corporation in 2010.
The most famous commentary on The Boat Race featured BBC radio commentator John Snagge who, his voice filled with excitement during the 1949 staging of the event, reported: "I can't see who's in the lead but it's either Oxford or Cambridge".
Barry Davies was the voice of the Boat Race for the BBC for the years 1993 to 2004. Peter Drury then took over as the main commentator for ITV from 2005 to 2009.
The race which took place on 30 March 1895 became the subject of one of the world's first motion pictures directed by Birt Acres.
Ethnographer Mark de Rond described the training, selection, and victory of the 2007 Cambridge crew in The Last Amateurs: To Hell and Back with the Cambridge Boat Race Crew.
Read more about this topic: The Boat Race
Famous quotes containing the word media:
“The media transforms the great silence of things into its opposite. Formerly constituting a secret, the real now talks constantly. News reports, information, statistics, and surveys are everywhere.”
—Michel de Certeau (1925–1986)