History
Three alternative weekly advertising representatives formed their own company in 1979, publishing the Brookline Tab and Newton Tab as advertising-heavy community papers. Two years later, prompted by the closure of The Real Paper, the company expanded into Boston and Cambridge.
At first, CEO Russel Pergament acknowledged that the papers gave softball coverage to some political topics, but said his papers were happy to "live on crumbs from The Globe's table" -- to report the local news the big-city daily was missing. He said in 1981 that "we find that the people who live in Brookline and Newton know their local politics better than ever now, largely due to us."
Later that year, however, observers had kudos for the Cambridge Tab, citing its eye-catching headlines and devotion to issue-based journalism as separating it from the 137-year-old Cambridge Chronicle. One reader said he preferred the Tab because "I want to know what's going on behind the scenes in politics. I'm not so interested in who was born or who died or what's on the school lunch menu."
Read more about this topic: Tab Communications
Famous quotes containing the word history:
“The history is always the same the product is always different and the history interests more than the product. More, that is, more. Yes. But if the product was not different the history which is the same would not be more interesting.”
—Gertrude Stein (1874–1946)
“For a transitory enchanted moment man must have held his breath in the presence of this continent, compelled into an aesthetic contemplation he neither understood nor desired, face to face for the last time in history with something commensurate to his capacity for wonder.”
—F. Scott Fitzgerald (1896–1940)
“Every generation rewrites the past. In easy times history is more or less of an ornamental art, but in times of danger we are driven to the written record by a pressing need to find answers to the riddles of today.... In times of change and danger when there is a quicksand of fear under men’s reasoning, a sense of continuity with generations gone before can stretch like a lifeline across the scary present and get us past that idiot delusion of the exceptional Now that blocks good thinking.”
—John Dos Passos (1896–1970)