Controversial Super Bowl Advertisements
A number of Super Bowl ads have been blocked by networks' Standards and Practices departments (or became controversial themselves) due to concerns surrounding their content. Political advertising and most direct forms of issue-related advertising are usually not aired during the Super Bowl due to equal-time rules or other factors.
However, attempts have been made to air political ads at the local level during the game: in 2012, Randall Terry attempted to use a provision in the FCC's rules regarding political advertising (which requires that stations offer advertising time for political candidates within 45 days of an election or primary) to force several local stations to air a graphic anti-abortion advertisement (which would have featured images of blood-covered fetuses) during Super Bowl XLVI. After a complaint by the Chicago-based station WMAQ, who refused to air the ad, the FCC ruled that it would be impossible to air political advertising during the Super Bowl because there is not enough local advertising inventory available to allow for equal-time compliance, and also found that Terry did not show enough evidence that he was a bona fide candidate eligible to receive ad time in such a manner.
Read more about this topic: Super Bowl Advertising
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