Suddha (film) - Alternative Distribution System

Alternative Distribution System

  • A screening of Suddha (The Cleansing Rites) in a village school

SUDDHA got digitally screened in various colleges affiliated with the Mangalore University through DVD players and medium sized digital projectors. The Mangalore University caters to the two Tulu language speaking districts of Karnataka, South India. The local cultural troupes, amateur drama clubs and literary groups also helped giving platform to this film in its quest to reach its audience. Around hundred screenings have taken place; some of them in the most remote areas of the two districts. These screenings were facilitated by a modest grant from the 'The Hubart Bals' fund, based out of the Netherlands.

"Half and hour to the first show, he switched on his TV set, connected it to a loud speaker, played some local music and smiled, ‘this would let the people know that a function is about to begin.’ Sure enough, the place gradually got filled and soon Kudkadi was seen excitedly talking about my film to his audience that mainly consisted of uneducated daily laborers working in and around the village."

(Source: Filmmaker's blog)

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