Strategy+Business - Readership

Readership

Strategy+business claims a global audience of more than 500,000 readers, with a circulation of about 108,000 through its print and digital editions, including sales at newsstands and airport kiosks, and an opt-in audience of more than 170,000 for its email newsletters. The magazine has drawn more than 400,000 Web registrants and 90,000-plus readers on social media. According to a recent study analyzing s+b’s readership, 42 percent of s+b print readers are C-suite and senior executives ranked vice president or higher and 40 percent have served on a board of directors. Approximately 80 percent of the print readers have pursued post-graduate degrees, 89 percent hold professional or managerial positions, and their average household net worth is nearly US$1.8 million.