Creative Contributions
He was the co-creator—along with Lee Clow -- of Apple Inc.'s 1984 commercial that launched the Macintosh.
He also led the team that created and launched IBM's award-winning e-business campaign.
He is the voice of "Hello Moto", a ringtone and a campaign he and his team at Ogilvy created for Motorola.
Read more about this topic: Steve Hayden (copywriter)
Famous quotes containing the word creative:
“Nobody knows what the cause is,
Though some pretend they do;
Its like some hidden assassin
Waiting to strike at you.
Childless women get it,
And men when they retire;
Its as if there had to be some outlet
For their foiled creative fire.”
—W.H. (Wystan Hugh)