Concept
Upset not only by the non-smoking policy of most major airlines but by the quality of other amenities such as food and in-flight entertainment, Walts conceived the idea of a "smokers airline". His company would not only allow smoking on flights, but encourage it by handing out free cigarettes and "full-size" ashtrays during flight. The airline also advertised free headsets (for listening to in-flight entertainment) and "real food for real people", which consisted of hamburgers, pizza, and steaks.
Because Federal Aviation Administration restrictions prohibit smoking on flights within the United States, Smokers Express was a membership-based airline. Customers were required to join and pay a $25 yearly fee, and only persons age 21 or older were allowed to join. A side effect to this policy was a promise that the flights would be free of "screaming babies."
Read more about this topic: Smokers Express
Famous quotes containing the word concept:
“The concept is interesting: to see, as though reflected
In streaming windowpanes, the look of others through
Their own eyes.”
—John Ashbery (b. 1927)
“The nearer a conception comes towards finality, the nearer does the dynamic relation, out of which this concept has arisen, draw to a close. To know is to lose.”
—D.H. (David Herbert)
“Revolution as an ideal concept always preserves the essential content of the original thought: sudden and lasting betterment.”
—Johan Huizinga (1872–1945)