Commercial Buildings
The group develops commercial properties through its 64.22% owned subsidiary Shanghai Shimao Co., Ltd. Shanghai Shimao’s plaza operations are based in prime locations including Shanghai, Shaoxing, Suzhou, Changshu, Kunshan and Xuzhou, and the company has a strong foothold in several core business districts.
While developing its department store operations, Shanghai Shimao followed market trends in Chinese cities such as Beijing, Yantai, and Fuzhou and introduced international brands that matched the local demand.
The company also developed several cinema properties in China, and currently owns 10 cinemas and 87 screens nationwide. Shimao cinemas carried out market research relating to cinema management, movie screenings, and non-box office sales which it then used to help generate growth. “Shimao International Cinema” holds the first full 3D IMAX cinema in Kunshan.
Read more about this topic: Shimao Property
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