Use in Advertisements
In 2006, Sharon Jones & the Dap-Kings were featured in an I Love NY commercial directed by Kurt Lustgarten and set to their cover of Woody Guthrie's "This Land Is Your Land". The band's cover of Stevie Wonder's "Uptight (Everything's Alright)" also appeared in a Chase Manhattan Bank commercial that same year. In Australia, their song "Got a Thing on my Mind" featured in a 2005 commercial for Cadbury's Boost Chocolate bar.
In 2008 Tropicana Pure teamed up with Ziggy Marley, Bebel Gilberto and Sharon Jones and the Dap Kings. Each wrote an original track inspired by the taste, smell and sight of a glass of Tropicana Pure Premium Juice. With each track written in the artists chosen style, they pulled together a range of genres as varied as Tropicana’s line of juices. And to add some extra flavor they then brought in Ticklah, Bombay Dub Orchestra and Afrodisiac Sound System to remix the original songs. Sharon Jones and the Dap King's tune was titled "Sweet & Lovely" and Ticklah did the remix for the project. Both tunes were available for stream/download for a limited time in 192kbs mp3 format.
Read more about this topic: Sharon Jones & The Dap-Kings