Controversy
The controversy was due to the ITV industrial action of 1979. While the Shake n' Vac product was on sale in shops in 1979, the television advertising was delayed to 1980. This caused some confusion among pop culture researchers, who assumed that the arrival of the product on shop shelves and the television advertisement both happened in the same year.
The early claim that the advert was originally broadcast in 1979 was disputed. While some researchers pointed to 1980, others believed that the ad first appeared somewhat later. According to the book Box of Delights (ISBN 0333518128), it first appeared in 1985, and this was backed up by the earliest print reference to Shake n' Vac being a 1982 newspaper advertisement. However, it was argued that Ms. Logan's clothing and hairstyle and the decor of the room featured in the advertisement pointed towards it being filmed in 1979 or 1980.
Read more about this topic: Shake 'n' Vac
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