"Name Change"
The institution has combined its two historical names in all university publications that are not official documents and bills itself as "Sewanee: The University of the South." The Sewanee Graphics Identity Standards Manual, a document reflecting the official policies of the university with respect to its public image, states, in part:
- First, it must be understood that the official and legal name of this institution is “The University of the South.” In the past, though, unorganized use of this official name and the University’s familiar name, Sewanee, has been confusing to those unfamiliar with the institution. In addition, college guides and Web sites that have become so crucial in young people’s college searches may list the institution under as many as four different entries—beginning with "The," "University," "South," or "Sewanee."
- To avoid confusion and to honor the history and character of the institution, a consistent reference to the name of the institution is critical. So, for extended audiences unfamiliar with the institution, the naming convention "Sewanee: The University of the South" should be used on a first reference. Subsequent references may be to "Sewanee" or "the University."
When this naming system was proposed in 2004, it was misinterpreted by some alumni to reflect a change in the official name of the university. A minor scandal ensued, insinuating that the change was intended to "distance" the university from its historic association with Southern culture.
Read more about this topic: Sewanee: The University Of The South
Famous quotes containing the word change:
“The phenomena of the year take place every day in a pond on a small scale. Every morning, generally speaking, the shallow water is being warmed more rapidly than the deep, though it may not be made so warm after all, and every evening it is being cooled more rapidly until the morning. The day is an epitome of the year. The night is the winter, the morning and evening are the spring and fall, and the noon is the summer. The cracking and booming of the ice indicate a change of temperature.”
—Henry David Thoreau (1817–1862)
“We black women must forgive black men for not protecting us against slavery, racism, white men, our confusion, their doubts. And black men must forgive black women for our own sometimes dubious choices, divided loyalties, and lack of belief in their possibilities. Only when our sons and our daughters know that forgiveness is real, existent, and that those who love them practice it, can they form bonds as men and women that really can save and change our community.”
—Marita Golden, educator, author. Saving Our Sons, p. 188, Doubleday (1995)