The seven mass media, or often used as "seventh mass media channel", to draw attention to the latest mobile phones as a mass medium, are a new concept and neoliberalism to distinguish the major mass media channels and highlight their relative merits and benefits. The seven mass media categorization has emerged soon after mobile phones were recognized as a new and unique mass media channel. The strongest proponents of the seven mass media taxonomy tend to be companies closely involved in mobile telephony.
Read more about Seven Mass Media: The Media, Emergence of Mobile As A Media Channel, Nine Unique Benefits of Mobile As A Media Channel, Mobile Devices As Media Reception and Transmission Devices, Fourth Screen, Early References, See Also
Famous quotes containing the words mass and/or media:
“In the mass of mankind, I fear, there is too great a majority of fools and knaves; who, singly from their number, must to a certain degree be respected, though they are by no means respectable.”
—Philip Dormer Stanhope, 4th Earl Chesterfield (1694–1773)
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—Gore Vidal (b. 1925)