Media
For "Cash Machine", Hard-Fi released an X-rated version of the video for people to download on to their mobile phones, featuring scenes that include nudity and drugs.
Hard-Fi have their own video podcast, which is known as Hard-Fi: Rockin' the City, available on their website, iTunes, Myspace page and YouTube channel. In 2007 Hard-Fi: Rockin' the City was nominated for "Best Podcast" at the Digital Music Awards.
The song "Unnecessary Trouble" is featured prominently in the 2007 teen comedy Charlie Bartlett, while "Hard to Beat" is featured in the 2006 film Employee of the Month.
Read more about this topic: Sessions@AOL (Hard-Fi EP)
Famous quotes containing the word media:
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)
“The question confronting the Church today is not any longer whether the man in the street can grasp a religious message, but how to employ the communications media so as to let him have the full impact of the Gospel message.”
—Pope John Paul II (b. 1920)
“The media transforms the great silence of things into its opposite. Formerly constituting a secret, the real now talks constantly. News reports, information, statistics, and surveys are everywhere.”
—Michel de Certeau (1925–1986)