Release and Promotion
At midnight on the 28 January, Bullet for My Valentine were present in Cardiff to do an album signing to go with the release of the album. At 18:00 the same day, they did a 20 minute performance at HMV in Oxford Circus with 300 present to get their album signed.
A 15-minute album commentary was released on the US digital single for "Scream Aim Fire", released on 18 December 2007, along with the track "Eye of the Storm", which was also released on a free Kerrang! CD and as a free download for signing up to the Sony BMG mailing list.
The second single from the album, "Hearts Burst into Fire", was announced by the band during their UK tour. Matt Tuck said that the band recorded the song live for the music video.
"Waking the Demon" is the third and final single of the album.
| Professional ratings | |
|---|---|
| Review scores | |
| Source | Rating |
| About.com | |
| AbsolutePunk | 76% |
| Allmusic | |
| IGN | (6.7/10) |
| Kerrang! | |
| Metal Hammer | |
| Total Guitar | |
| NME | |
| Ultimate Guitar | (8.6/10) |
Read more about this topic: Scream Aim Fire
Famous quotes containing the words release and, release and/or promotion:
“We read poetry because the poets, like ourselves, have been haunted by the inescapable tyranny of time and death; have suffered the pain of loss, and the more wearing, continuous pain of frustration and failure; and have had moods of unlooked-for release and peace. They have known and watched in themselves and others.”
—Elizabeth Drew (1887–1965)
“The shallow consider liberty a release from all law, from every constraint. The wise man sees in it, on the contrary, the potent Law of Laws.”
—Walt Whitman (1819–1892)
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)