Portrayal in Media
In 2006 and 2007, auto manufacturer Kia Motors used this name in a car discount campaign. In the TV campaigns, the group was portrayed as a group similar to Greenpeace, with a mission to save money.
Read more about this topic: Save The Greenback
Famous quotes containing the words portrayal and/or media:
“From the oyster to the eagle, from the swine to the tiger, all animals are to be found in men and each of them exists in some man, sometimes several at the time. Animals are nothing but the portrayal of our virtues and vices made manifest to our eyes, the visible reflections of our souls. God displays them to us to give us food for thought.”
—Victor Hugo (1802–1885)
“The media have just buried the last yuppie, a pathetic creature who had not heard the news that the great pendulum of public conciousness has just swung from Greed to Compassion and from Tex-Mex to meatballs.”
—Barbara Ehrenreich (b. 1941)