Run Of Press
Display advertising is a type of advertising that typically contains text (i.e., copy), logos, photographs or other images, location maps, and similar items. In periodicals, display advertising can appear on the same page as, or on the page adjacent to, general editorial content. In contrast, classified advertising generally appears in a distinct section, was traditionally text-only, and was available in a limited selection of typefaces.
Display advertisements are not required to contain images, audio, or video: Textual advertisements are also used where text may be more appropriate or more effective. An example of textual advertisements is commercial messages sent to mobile device users, or email.
One common form of display advertising involves billboards. Posters, fliers, transit cards, tents, scale models are examples of display advertising.
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Famous quotes containing the words run of, run and/or press:
“I don’t know if everybody is ready to hear a woman tell them so-and-so is going to run off left tackle. But you know what? They’re going to hear it.”
—Lesley Visser, U.S. sports reporter and announcer. As quoted in Sports Illustrated, p. 85 (June 17, 1991)
“As fathers commonly go, it is seldom a misfortune to be fatherless; and considering the general run of sons, as seldom a misfortune to be childless.”
—Philip Dormer Stanhope, 4th Earl Chesterfield (1694–1773)
“Both gossip and joking are intrinsically valuable activities. Both are essentially social activities that strengthen interpersonal bonds—we do not tell jokes and gossip to ourselves. As popular activities that evade social restrictions, they often refer to topics that are inaccessible to serious public discussion. Gossip and joking often appear together: when we gossip we usually tell jokes and when we are joking we often gossip as well.”
—Aaron Ben-Ze’Ev, Israeli philosopher. “The Vindication of Gossip,” Good Gossip, University Press of Kansas (1994)