Robert W. Bly, born July 21, 1957, is a writer on the subjects of copywriting, freelance writing, and other marketing/writing subjects. He is a well-known copywriter.
Bly grew up in Fair Lawn, New Jersey. He got a degree in chemical engineering in 1979 at the University of Rochester, beginning his writing career with four intense years at the school's daily newspaper. When he graduated, he began as a corporate writer for Westinghouse Electric and then worked for a New York engineering firm for a few years. He published his first book in 1982, on technical writing. In 1985, at the age of 27, he published his tenth book, The Copywriter's Handbook.
Bly has worked as a freelance copywriter for the AARP, IBM, and Lucent Technologies, among others.
Bly has written more than 70 books and recently dropped traditional publishing in favor of publishing e-books.
Bly currently works in the information marketing industry.
He lives in Rivervale, NJ
Famous quotes containing the words robert and/or bly:
“You can’t build life the way you put blocks together, Toddy.... Did Knox teach you what makes the blood flow? Did he tell you how thoughts come and how they go, and why things are remembered and forgot?... What makes a thought start?... You don’t know and you’ll never know or understand.... Look, look at yourself. Could you be a doctor, a healing man, with the things those eyes have seen? There’s a lot of knowledge in those eyes, but no understanding.”
—Philip MacDonald, and Robert Wise. Gray (Boris Karloff)
“If a man, cautious,
hides his limp,
Somebody has to limp it! Things
do it; the surroundings limp.
House walls get scars,
the car breaks down; matter, in drudgery, takes it up.”
—Robert Bly (b. 1926)