Planet Hollywood Resort and Casino
In June, 2003, Earl, along with joint venture partners, Bay Harbour Management LC and Starwood Hotels and Resorts Worldwide, purchased the Aladdin Resort and Casino located in the heart of the famed Las Vegas Strip. After a complete head-to-toe renovation, the Planet Hollywood Resort & Casino was launched in 2007. The 2,600 room property features highly coveted restaurants, nightclubs, lounges, full service spa and gym and a high-tech gaming floor. The entire resort is encircled by the Miracle Mile Shops with more than 170 retail outlets. In early 2010 Earl and his partners sold the Planet Hollywood Resort & Casino to Caesars Entertainment, formerly known as Harrah’s Entertainment. Caesars Entertainment now owns and operates the property while Earl retained the license for the brand and remains chairman of the resort.
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