History
The company was created by Raymond Weil, now Chairman. His son-in-law, Olivier Bernheim, became President & CEO in the 90s and now the third generation, Elie and Pierre Bernheim, has joined the company. Recently, in 2011 : Launch of the Jasmine collection. Creation of the brand’s first moon phase complication movement. New advertising campaign and slogan: “Precision is my inspiration”.
Read more about this topic: Raymond Weil
Famous quotes containing the word history:
“The history is always the same the product is always different and the history interests more than the product. More, that is, more. Yes. But if the product was not different the history which is the same would not be more interesting.”
—Gertrude Stein (1874–1946)
“The foregoing generations beheld God and nature face to face; we, through their eyes. Why should not we also enjoy an original relation to the universe? Why should not we have a poetry and philosophy of insight and not of tradition, and a religion by revelation to us, and not the history of theirs?”
—Ralph Waldo Emerson (1803–1882)
“Well, for us, in history where goodness is a rare pearl, he who was good almost takes precedence over he who was great.”
—Victor Hugo (1802–1885)