History
In 1954, Steve and Gayle Henson opened Hidden Valley Ranch, a dude ranch near Santa Barbara, California. They served guests a dressing that Steve had developed. The dressing was popular, and they began selling bottles that guests could take home, and later opened a factory to sell packets of ranch seasoning that had to be mixed with mayonnaise and buttermilk (packets that are still available to this day). In 1972, the brand was bought by Clorox for $8 million.
Clorox reformulated the dressing several times to try to make it more convenient. The first change was to include buttermilk flavoring in the seasoning so that at home one added milk rather than buttermilk. In 1983, Clorox developed a more popular non-refrigerated bottled formulation. At the current time, Clorox subsidiary Hidden Valley Ranch Manufacturing LLC produces ranch packets and bottled dressings at two large factories, in Reno, Nevada and Wheeling, Illinois.
During the 1980s, ranch also became a common snack food flavor, starting with Cool Ranch Doritos in 1987, and Hidden Valley Ranch Wavy Lay's in 1994.
During the 1990s Hidden Valley had three kid oriented variations of ranch dressing, pizza, nacho cheese, and taco flavors.
Read more about this topic: Ranch Dressing
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