Pub Names As A Brand
Some pub chains in the UK adopt the same or similar names for many pubs as a means of brand expression. The principal examples of this are The Moon Under Water, commonly used by the JD Wetherspoon chain (inspired by an essay by George Orwell )and the Tap and Spile brand name used by the now defunct Century Inns chain. A popular chain of gastropubs (pubs specialising in fashionable food) has adopted the humorous name Slug and Lettuce.
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Famous quotes containing the words names and/or brand:
“Without infringing on the liberty we so much boast, might we not ask our professional Mayor to call upon the smokers, have them register their names in each ward, and then appoint certain thoroughfares in the city for their use, that those who feel no need of this envelopment of curling vapor, to insure protection may be relieved from a nuisance as disgusting to the olfactories as it is prejudicial to the lungs.”
—Harriot K. Hunt (1805–1875)
“To a maiden true he’ll give his hand,
Hey lillie, ho lillie lallie,
To the king’s daughter o’ fair England,
To a prize that was won by a slain brother’s brand,
I’ the brave nights so early.”
—Unknown. Earl Brand (l. 67–71)