In economics, profit maximization is the short run or long run process by which a firm determines the price and output level that returns the greatest profit. There are several approaches to this problem. The total revenue–total cost perspective relies on the fact that profit equals revenue minus cost and focuses on maximizing this difference, and the marginal revenue–marginal cost perspective is based on the fact that total profit reaches its maximum point where marginal revenue equals marginal cost.
Read more about Profit Maximization: Basic Definitions, Total Revenue - Total Cost Perspective, Marginal Revenue-marginal Cost Perspective, Case in Which Maximizing Revenue Is Equivalent, Changes in Total Costs and Profit Maximization, Markup Pricing, Marginal Product of Labor, Marginal Revenue Product of Labor, and Profit Maximization
Famous quotes containing the word profit:
“Throughout the history of commercial life nobody has ever quite liked the commission man. His function is too vague, his presence always seems one too many, his profit looks too easy, and even when you admit that he has a necessary function, you feel that this function is, as it were, a personification of something that in an ethical society would not need to exist. If people could deal with one another honestly, they would not need agents.”
—Raymond Chandler (1888–1959)