Price Discrimination - Universal Pricing

Universal pricing is the opposite of price discrimination — one price is offered for the good or service. This is usually preferred by consumers over tiered pricing. For example, the European Union is currently making efforts to set a single-price protocol for automobile sales.

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Famous quotes containing the word universal:

    “It is impossible that anything so natural, so necessary, and so universal as death should ever have been designed by Providence as an evil to mankind.”
    —Jonathan Swift (1667–1745)