Price Chopper Supermarkets - Market Share By Region

Market Share By Region

Price Chopper holds a strong position in several of the markets in which it operates, including Albany-Schenectady-Troy, NY, Worcester, MA, and Utica-Rome, NY.

Albany-Schenectady-Troy, NY (Capital Region)

1.) Price Chopper - 36.0%

2.) Hannaford - 21.1%

3.) Stewart's Shops - 12.7%

4.) Wal-Mart Supercenters - 10.9%

5.) BJ's Wholesale Club - 5.6%

(Source: Supermarket News, October 17, 2005)

Worcester, MA

1.) Price Chopper - 19.5%*

2.) Shaw's - 18.7%

3.) Stop & Shop - 18.2%

4.) Hannaford - 11.9%

(Source: Supermarket News, October 17, 2005)

* Figure was combined with Big D/Wonder Markets which was acquired by Price Chopper

Utica-Rome, NY

1.) Wal-Mart Supercenters - 26.1%

2.) Hannaford - 26.0%

3.) Price Chopper - 17.6%

4.) Tops Markets - (P&C) - 9.8%

(Source: Supermarket News, October 17, 2005)

*Since this study was conducted, Tops had exited the Utica market until recently and sold three of its units to Hannaford

Burlington, VT

1.) Hannaford - 48.9%

2.) Shaw's - 18.4%

3.) Costco - 12.6%

4.) Price Chopper - 11.6%

5.) Grand Union- 5.5%

(Source: Supermarket News, October 17, 2005)

*Since this study was conducted, Grand Union's sole store in the Burlington market has been converted to Price Chopper, giving Price Chopper three stores in the area.

Poughkeepsie, NY

1.) Wakefern (ShopRite) - 21.9%

2.) Stop & Shop - 20.0%

3.) Hannaford - 13.7%

4.) Wal-Mart Supercenters - 8.4%

5.) Price Chopper - 6.7%

(Source: Supermarket News, October 17, 2005)

Syracuse, NY

1.) Wegmans - 37%

2.) Tops Markets (P&C) - 20% Now

3.) Price Chopper - 12%

(Source: MMR, June 13, 2005, "Top 100 Markets")