Advertising and Marketing
Apple introduced the Power Mac series of high-end personal computers aimed at businesses and creative professionals in 1994 with an advertising campaign consisting of several television commercials and print ads. The television commercials used the slogan "The Future Is Better Than You Expected", featuring the first three Power Macintosh computers to showcase special features such as networking and MS-DOS compatibility.
Read more about this topic: Power Macintosh
Famous quotes containing the word advertising:
“The growing of food and the growing of children are both vital to the family’s survival.... Who would dare make the judgment that holding your youngest baby on your lap is less important than weeding a few more yards in the maize field? Yet this is the judgment our society makes constantly. Production of autos, canned soup, advertising copy is important. Housework—cleaning, feeding, and caring—is unimportant.”
—Debbie Taylor (20th century)