Features
As part of Chrysler's new marketing strategy which addressed concerns that its brands were treading into each other's marketing territory, Plymouth, as Chrysler Corporation's low-price brand for essentially its entire existence, was to focus exclusively on value. As a result, the Breeze (as well as the base model Stratus) filled the position as the entry-level JA car. Due to this, the Breeze lacked certain features including an available V6 engine, alloy wheels, leather interior, body-colored door handles, fog lights, and Chrysler's Autostick transmission, all of which were offered on the Stratus and Cirrus.
The Plymouth Breeze came only as one basic model. Equipped nearly identically to a base model Dodge Stratus, the Breeze came standard with the 2.0 L I4 engine, five-speed manual transmission, 14-inch wheel covers, air conditioning, and driver and front-passenger air bags. In light of this, the Breeze was still available with many options, such as a four-speed automatic transmission, anti-lock brakes, a tilt steering wheel, cruise control, power windows, power door locks, power mirrors, and a sunroof. Additionally, 1998 and 1999 Breezes offered an "Expresso Package". Similar to Expresso packages offered on the Voyager and Neon, content included special badging, unique wheel covers, upgraded audio system, and premium interior cloth in unique "Rhythm" pattern.
Read more about this topic: Plymouth Breeze
Famous quotes containing the word features:
“The features of our face are hardly more than gestures which force of habit made permanent. Nature, like the destruction of Pompeii, like the metamorphosis of a nymph into a tree, has arrested us in an accustomed movement.”
—Marcel Proust (1871–1922)
“All visible objects, man, are but as pasteboard masks. But in each event—in the living act, the undoubted deed—there, some unknown but still reasoning thing puts forth the mouldings of its features from behind the unreasoning mask. If man will strike, strike through the mask!”
—Herman Melville (1819–1891)