Arts
As an offshoot of self-bottling, Philippe also came up with the idea of having his labels designed by famous artists. In 1946, this became a prominent and traditional part of the vineyard's image, with labels created by great painters and sculptors such as Jean Cocteau, Leonor Fini, Henry Moore, Marie Laurencin, Georges Braque, Salvador Dalí, Jacques Villon, Pierre Alechinsky, Joan Miró, Marc Chagall, Pablo Picasso, César, Jean-Paul Riopelle, Andy Warhol, and other notables.
In 1962 at Mouton the Rothschilds created the Museum of Wine in Art; here a priceless collection of art works covering three millennia of wine are on display, including original art by Pablo Picasso and rare glassware.
Read more about this topic: Philippe De Rothschild
Famous quotes containing the word arts:
“What ails it, intrinsically, is a dearth of intellectual audacity and of aesthetic passion. Running through it, and characterizing the work of almost every man and woman producing it, there is an unescapable suggestion of the old Puritan suspicion of the fine arts as such—of the doctrine that they offer fit asylum for good citizens only when some ulterior and superior purpose is carried into them.”
—H.L. (Henry Lewis)
“I too have arts and sorceries;
Illusion dwells forever with the wave.”
—Ralph Waldo Emerson (1803–1882)
“In the arts of life man invents nothing; but in the arts of death he outdoes Nature herself, and produces by chemistry and machinery all the slaughter of plague, pestilence, and famine.”
—George Bernard Shaw (1856–1950)