One feature that distinguishes persuasion technology from familiar forms of persuasion is that the individual being persuaded often cannot respond in kind. This is a lack of reciprocal equality. For example, when a conversational agent persuades a user using social influence strategies, the user cannot also use similar strategies on the agent (Fogg, 2002).
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Famous quotes containing the words reciprocal and/or equality:
“Parenting is a profoundly reciprocal process: we, the shapers of our children’s lives, are also being shaped. As we struggle to be parents, we are forced to encounter ourselves; and if we are willing to look at what is happening between us and our children, we may learn how we came to be who we are.”
—Augustus Y. Napier (20th century)
“Let the same mind be in you that was in Christ Jesus, who, though he was in the form of God, did not regard equality with God as something to be exploited, but emptied himself, taking the form of a slave, being born in human likeness. And being found in human form, he humbled himself and became obedient to the point of death M even death on a cross.”
—Bible: New Testament, Philippians 2:5-8.