Movies
People in the movie industry can also use perception management through the movies they choose to make. One movie, The Day After Tomorrow, changed many people's minds in a study comparing watchers and non-watchers views on global warming. They asked both groups how concerned they were about global warming, and 83 percent of watchers said they were very concerned compared to 72 percent of non-watchers. They also asked the watchers whether the movie made them less or more worried about global warming and 49 percent said they were more worried after seeing the movie. Perception management is also important in the movie industry in terms of celebrity image. Take for example, the controversy over the 2010 Oscar winning Black Swan. Natalie Portman is said to have danced for most of the movie; however, her double, Sarah Lane, claims that the majority of the dancing was done by herself. When she mentioned this in interviews, Lane noted that she was quickly told to keep quiet. The movies’ producers were worried that this information would reflect negatively on Portman and affect her chances of winning an Oscar. Lane noted in an interview with Glamour that, "They were trying to create this image, this facade, really, that Natalie had done something extraordinary. Something that is pretty much impossible ... to become a professional ballerina in a year and half"(Katrandjian 1).
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Famous quotes containing the word movies:
“I asked her if she wanted to go to the movies that night. She laughed again and told me that she felt like seeing a Fernandel movie. When we got dressed, she seemed very surprised to see me wearing a black tie and asked me if I was in mourning. I told her that my mother was dead. Since she asked me since when, I answered, “Since yesterday”.”
—Albert Camus (1913–1960)
“All television ever did was shrink the demand for ordinary movies. The demand for extraordinary movies increased. If any one thing is wrong with the movie industry today, it is the unrelenting effort to astonish.”
—Clive James (b. 1939)
“The popularity of disaster movies ... expresses a collective perception of a world threatened by irresistible and unforeseen forces which nevertheless are thwarted at the last moment. Their thinly veiled symbolic meaning might be translated thus: We are innocent of wrongdoing. We are attacked by unforeseeable forces come to harm us. We are, thus, innocent even of negligence. Though those forces are insuperable, chance will come to our aid and we shall emerge victorious.”
—David Mamet (b. 1947)