Professional Life
Professionally, Ferreira served as the manager of member relations with the Canadian Society for Training and Development. He also co-edited the society's national magazine, the Canadian Learning Journal. From 2001 to 2004, Ferreira was part of the management team at one of Canada's largest business intelligence firms. Previously, he was North American manager of public relations for a British-based multinational. He also spent two years as manager of communications and media relations for the North American Broadcasters Association.
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