Palace Theatre (Broadway) - Post-vaudeville

Post-vaudeville

With the Great Depression came a rise in the popularity of film and radio, and vaudeville began its decline. The transformation of all of Keith-Albee-Orpheum's vaudeville houses into movie houses through a merger with RCA and the Film Booking Office at the hands of Joseph P. Kennedy in 1929, was a major blow but did allow many to see their favorite radio performers of the day on the Palace stage.

In 1929 the two-a-day Palace shows were increased to three. By 1932, the Palace moved to four shows a day and lowered its admission price. In November of that year, it was rebranded the "RKO Palace" and converted to a cinema. Appearing on the closing bill when the venue ended its stage policy were Nick Lucas and Hal Le Roy. There was a brief return to a live revue format in 1936, when Broadway producer Nils Granlund staged a series of variety shows beginning with "Broadway Heat Wave" featuring female orchestra leader Rita Rio. Finally in 1957 the Palace, sucummbing to the popularity of television, gave up stage presentations with its films and began a straight film policy, beginning with James Cagney starring in 'A Man of A Thousand Faces".

The RKO Picture Citizen Kane had its world premiere at the theatre on May 1, 1941.

Beginning in 1949 under Sol Schwartz, the refurbished RKO Palace tried to single-handedly revive vaudeville, with a slate of eight acts before a feature film. It attracted acts like Frank Sinatra, Jerry Lewis, Danny Kaye, Lauritz Melchior, Betty Hutton, and Harry Belafonte. Judy Garland staged a record-breaking 19-week comeback here in October 1951. But while the shows were successful, they did not lead to a revival of the format.

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