Optimum Business

Famous quotes containing the words optimum and/or business:

    Everywhere—all over Africa and South America ... you see these suburbs springing up. They represent the optimum of what people want. There’s a certain sort of logic leading towards these immaculate suburbs. And they’re terrifying, because they are the death of the soul.... This is the prison this planet is being turned into.
    —J.G. (James Graham)

    Writing ought either to be the manufacture of stories for which there is a market demand—a business as safe and commendable as making soap or breakfast foods—or it should be an art, which is always a search for something for which there is no market demand, something new and untried, where the values are intrinsic and have nothing to do with standardized values.
    Willa Cather (1876–1947)