Objective
The objective of online identity management is to:
- Maximize the appearances of positive online references about a specific person, targeting not only to users that actively search for that person on any Search Engine, but also to those that eventually can reach a person's reference while browsing the web.
- Build an online identity in case the person's web presence is minimal or nonexistent.
- Solve online reputation problems. In this case, the process can also be named online reputation management.
Read more about this topic: Online Identity Management
Famous quotes containing the word objective:
“Reason is a faculty far larger than mere objective force. When either the political or the scientific discourse announces itself as the voice of reason, it is playing God, and should be spanked and stood in the corner.”
—Ursula K. Le Guin (b. 1929)
“In what does the objective measure of value lie? In the quantum of enhanced and organized power alone, in accordance with what occurs in all occurrence, a will to increase.”
—Friedrich Nietzsche (1844–1900)
“When you’re dealing with monkeys, you’ve got to expect some wrenches.”
—Alvah Bessie, Ranald MacDougall, and Lester Cole. Raoul Walsh. Captain Nelson, Objective Burma, giving a subaltern a mission (1945)