On-Device Portal User Categories
On-Device Portals target four main user categories:
- Consumers, who demand an improved interface for their mobile experience
- Operators, who want to improve ARPU with richer media content
- Content and media providers who want to monetize their offerings in the mobile world
- Handset manufacturers, who want technology frameworks to help customize handsets for their customers
- Consumers who want to extend their web based social networking experience onto the mobile device (Facebook, BeBo, MySpace etc.) or share / back-up content from their mobile device to the web (Nokia Ovi, Flikr mobile etc.)
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