Nylon (magazine) - Brand Extensions

Brand Extensions

The magazine has Radar, Fashion, and Style pages. There is also a Nylon Guys magazine, first announced in 2003 and published independently in 2004, which has featured Joseph Gordon Levitt from 500 Days of Summer.

According to publisher Jaclynn Jarrett, Nylon partnered with Rizzoli Publishing to publish three books: Street, on global street fashion; Pretty, on beauty; and Play, on music. Pretty: The Nylon Book of Beauty was listed in the New York Public Library's best Books for the Teen Age 2008. In 2009 Jarrett founded Nylon Records and signed French female pop group Plastiscines as its first act, after seeing them on the cover of French fashion and style magazine Citizen K. Also in 2009, Nylon introduced its iPhone app; MinOnline listed it (among "Top 5 iPhone Mags You May Have Missed") as "a pleasant surprise. This fashion and culture mag has one of the more attractive magazine-like designs among print brands on mobile."

The September 2010 issue of the magazine was released as an iPad app, including video, music and some exclusive content.

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