Audience
nuvoTV's targeted demographic is between persons of age 18–49. The median age of viewers is 30, while there is an even amount of male and female viewers (50%/50%). 82% of Latino viewers are English dominant, while 6% share English and Spanish equally. In March 2011, the channel reached approximately 25 to 27 million households, according to Rafael Oller, the network's senior VP-marketing. The network expected to reach 30 million households by the end of 2011; a milestone that would make it eligible to be rated by Nielsen and would therefore be of more interest to advertisers. As of September 2012, NuvoTV is available in 30 million homes across the United States, primarily through major providers such as Dish Network, AT&T U-verse, Verizon FiOS, Comcast, Cox, and Time Warner Cable.
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Famous quotes containing the word audience:
“An audience is never wrong. An individual member of it may be an imbecile, but a thousand imbeciles together in the dark—that is critical genius.”
—Billy Wilder (b. 1906)
“I never failed to convince an audience that the best thing they could do was to go away.”
—Thomas Love Peacock (1785–1866)
“I hate the actor and audience business. An author should be in among the crowd, kicking their shins or cheering them on to some mischief or merriment.”
—D.H. (David Herbert)