History
The company was established in 1992 in Fenghua and, in 1997, became China’s largest pager manufacturer. Ningbo Bird started manufacturing mobile phones in 1999. It was listed on the Shanghai Stock Exchange the next year. Seeking to expand into international markets, BIRD International was established in Hong Kong in 2003.
In 2009, Ningbo Bird sold its Shanghai-based operations for 60 million yuan, realising a gain of around 37 million yuan. In the same year, the company received a government subsidy of 14 million yuan.
Read more about this topic: Ningbo Bird
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“We don’t know when our name came into being or how some distant ancestor acquired it. We don’t understand our name at all, we don’t know its history and yet we bear it with exalted fidelity, we merge with it, we like it, we are ridiculously proud of it as if we had thought it up ourselves in a moment of brilliant inspiration.”
—Milan Kundera (b. 1929)