Success
Although NFL Films earns more than $50 million in revenue a year and is expanding at a double digit rate, compared to the $18 billion in revenue that the NFL earns from television alone, most consider this to be minor. The real value of NFL Films is how it packages and sells the game and many credit it as a key reason that the NFL has become the most watched league in the United States.
In addition to covering the National Football League, NFL Films has also ventured into other unrelated documentary films, such as documenting the Munich Olympics massacre for one of NBC's Olympics telecasts, and serving as back-up film photography for other major events. It also produced the video for Journey's 1983 hit single "Faithfully".
NFL Films' distinctive style has been parodied in numerous commercials, particularly for the NFL's sponsors, including Sprint Nextel and Burger King.
NFL Films has won 107 Sports Emmys.
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